Website redesigned home landing page
AvoDerm Pet Food Brand Relaunch Marketing
AvoDerm is a line of pet foods using natural avocado as the key health ingredient. It has been proven to improve pet's skin and coat but the brand needed to overcome a crowded marketplace, as well as negative misplaced feedback to avocado. By introducing a fresh new typographic logo, paired with their brand colors, and a new copyrighted tagline, it was ready for relaunch. Feed the Glow was strutted into the marketplace, with engaging user content including videos, testimonials, and a strong push into social and facebook contests with photo submissions. Partnering with the Animal Rescue Foundation as the key source of food, it was a resounding success, leading to positive awareness and increase in sales.